This Privacy Policy explains how KnightlyRx, along with our affiliates and owners (collectively referred to as “KnightlyRx,” “we,” “us,” or “our”), collects, uses, shares, and safeguards personal information you provide through our website located at knightlyrx.com (referred to as the “website”). This Privacy Policy applies exclusively to information collected through your interaction with this website and does not cover other products, services, or channels operated by KnightlyRx or any third parties.
If you do not agree with the terms of this Privacy Policy or our Terms of Use, please do not use the website. By accessing or using the website, you acknowledge and consent to the practices described in this Privacy Policy.
If you reside in California, please review our California Privacy Notice for information specific to your rights under the California Consumer Privacy Act (CCPA).
About the Site
The website may collect various types of information from and about its users, including, but not limited to, medication details, geographic data, and user preferences. This information helps us deliver personalized and efficient services, such as:
- Checking and comparing medication prices at pharmacies near your location;
- Displaying price comparisons using data sourced from third-party providers;
- Sending you a discount card upon request; and
- Offering pharmacy coupons you can use at a participating location of your choice.
Categories of Information We Collect
To provide our services and enhance your experience on the KnightlyRx website, we collect several types of information depending on how you interact with the platform. You can access certain features, such as downloading or printing a discount card, without creating an account. However, depending on how you use the website, we may collect the following categories of information:
- Medication Information: Details about the prescriptions you're interested in, such as drug names, dosages, and your preferred pharmacy location.
- Transaction Details: Data related to your use of our discount card, including the medication purchased and which pharmacy you visited.
- Location Data: We may collect geographic details such as your zip code, city, region, time zone, and, if you allow access, precise geolocation data (e.g., GPS coordinates).
- User Preferences: Settings or selections you make while using the website to personalize your experience.
- Device and Technical Data: Information about your device type, browser, operating system, app versions, and technical details relating to how you interact with the website.
- Metadata: Information stored on or associated with your device that helps us improve performance and usability.
- Direct Communication: If you contact KnightlyRx customer support or email us directly, we may collect the information you voluntarily provide.
Additionally, certain types of data are collected automatically when you access or navigate the website. This includes behavioral usage (e.g., features accessed, content viewed, time stamps) and device identifiers (e.g., your IP address, device model, browser type).
We also use tools such as Google Analytics to better understand how visitors use our website. Google Analytics relies on cookies, small text files stored on your device, to gather and report usage trends. To learn more about how Google collects and uses your data, you can visit:
https://policies.google.com/technologies/partner-sites
How We Use the Information We Collect
The information we gather from or about you is used to operate the KnightlyRx platform and enhance your overall experience. Our uses may include, but are not limited to, the following:
- Platform Functionality: To run and maintain the website and enable core service features.
- Service Fulfillment: To deliver the services or information you request when using the website.
- Personalized Experience: To tailor your user experience, such as displaying content or features based on your interests, preferences, or geographic location.
- Product and Service Development: To improve our platform, assess performance, develop new features, and perform internal quality control and analytics.
- User Support and Operations: To manage your account, assist with customer service inquiries, support patient care, and ensure technical system reliability.
- Marketing and Promotions: To send you relevant offers, promotional materials, or ads, either from KnightlyRx or from third-party partners, delivered via email, app notifications, or across other platforms.
- Required Communications: To send operational updates or legally required notices, including through email or SMS messages (if you’ve shared your mobile number with us).
- Fraud and Policy Enforcement: To detect, investigate, and act on suspected fraud, misuse of the platform, legal violations, or breaches of our Terms of Use.
- Aggregated Data Analysis: To analyze anonymized usage data and generate statistical insights that help us understand user behavior and improve services.
- Tracking Pharmacy Benefit Codes: To monitor and analyze how you use discount identifiers like BIN, PCN, RXGroup, or Member ID numbers we provide.
Where legally allowed, we may also:
- Combine Data Sources: Merge the information you provide with data from third-party sources or other internal records to enhance accuracy and usability for any of the purposes listed above.
- Use De-Identified Data: Strip out identifying details from your data (such as name or contact information) and use the resulting anonymized information for any legally permissible purpose.
How We Share Information We Collect
We may share your personal information with select third parties to help deliver and support the KnightlyRx experience. This includes:
- Pharmacies and Integrated Partners: We may disclose your information to pharmacy networks and other partners who assist in delivering the services offered through our website.
- Marketing and Advertising Partners: We may share your information with trusted marketing partners who may send you promotional messages, advertisements, or offers, either from us or from relevant third parties. You will always have the opportunity to opt out of receiving marketing communications.
- Legal and Safety Disclosures: We may share your information if required by law or in good faith belief that it is necessary to:
1) Comply with legal obligations or respond to legal requests;
2) Defend the rights, property, or safety of KnightlyRx, our users, or the public;
3) Prevent or address suspected fraud or violations of law.
- Corporate Transactions: If KnightlyRx is involved in a business transaction such as a merger, acquisition, restructuring, or sale of assets, your information (including our user database) may be transferred as part of that transaction to a new owner or partner.
- Service Providers: We work with third-party vendors and service providers who help us operate, maintain, improve, and support the website and related services. These providers are required to handle your data in accordance with this Privacy Policy and maintain its confidentiality and security.
Note: We do not share your text messaging opt-in data or SMS consent with any third parties for marketing or other purposes.
Additionally, we and our service providers may share anonymized reports and analytics (such as usage trends or demographics) that do not personally identify you.
How We Protect Your Information
At KnightlyRx, we take reasonable and industry-accepted measures to help safeguard your personal information, meaning any data that identifies you or could reasonably be linked to you. For example, we utilize Secure Sockets Layer (SSL) encryption in certain parts of the website to protect your data during transmission over the internet. You may notice SSL protection through indicators like “https” in your browser’s address bar or a padlock icon, though these may not always appear on mobile browsers, even when SSL is in use.
While we strive to protect your data, no online system is completely immune to unauthorized access. Despite our efforts, we cannot guarantee that our security measures will prevent all breaches or that internet-based systems will be entirely secure or error-free.
Please be aware that information sent over networks we don’t control, including the internet and wireless networks, may not be secure. Additionally, communications such as emails you send to us are not encrypted. By choosing to email us, you understand and accept the inherent risk that any personal details included may be intercepted or viewed by unauthorized individuals.
Your Choices: Marketing Preferences and Do Not Track Signals
You can opt out of receiving promotional emails from KnightlyRx at any time by clicking the unsubscribe link found in our marketing messages, or by contacting us directly at support@knightlyrx.com.
Please note that even if you opt out of marketing communications, you may still receive important non-promotional emails. These include service-related updates, confirmations for programs you've signed up for, or notifications about security, system maintenance, or account activity that are necessary for using the website.
At this time, the KnightlyRx website does not respond to “Do Not Track” (DNT) signals or similar browser-based tools that attempt to limit data collection across different sites and services. If this changes in the future, we will update this Privacy Policy to reflect how such requests are handled. For more details about Do Not Track, you can visit www.allaboutdnt.org
Children's Privacy
The KnightlyRx website is designed for use by adults and is not intended for individuals under the age of 18. We do not knowingly collect personal information from anyone under 18 years old.
If you believe that a minor under your care has shared personal information with us without your permission, please notify us immediately using the contact information provided below so we can take appropriate action.
Notice to California Residents
Under California Civil Code Section 1798.83, California residents have the right to request details, once per calendar year, about how we share certain categories of personal information with third parties for their direct marketing purposes.
If you are a California resident and wish to make such a request, you can contact us by:
Email: support@knightlyrx.com
Phone (toll-free): XXX-XXX-XXXX
For additional rights and disclosures specific to California residents, please refer to our California Privacy Notice.
Links to Third-Party Websites and Services
The KnightlyRx website may contain links to third-party websites or online services that are not owned or operated by us. We do not control how these external parties collect, use, or share your information, and we are not responsible for their privacy practices or content.
We strongly recommend that you review the privacy policies and terms of use of any third-party site or service you choose to access.
Please note: The presence of these links on our website does not imply an endorsement, partnership, or warranty, whether express or implied, regarding those third-party sites or their offerings.
Cookies and Similar Technologies
KnightlyRx uses cookies and related technologies to automatically collect certain information from your device in order to analyze usage patterns and enhance your experience on the website. These tools help us personalize content, remember your preferences, and improve overall site functionality.
When you visit our website, we may use:
- Cookies: Small data files stored on your computer or mobile device that contain a unique numerical ID. These cookies help us recognize your device, remember your location, track which pages you visit, and identify websites you visited before arriving at KnightlyRx.
- Web Beacons: Tiny snippets of code embedded in our pages that allow us to gather insights on how the website is being used.
These technologies may retain information tied to your activity on our website, but they do not give third parties access to your personal data.
If you prefer not to allow cookies, you can adjust your browser settings to block all cookies. Keep in mind, however, that some features of the website may not function properly or may load more slowly if cookies are disabled.
By continuing to use the KnightlyRx website without disabling cookies, you are consenting to our use of these technologies. Other tracking tools may still operate even if cookies are turned off.
Data Retention and Updating Your Information
KnightlyRx retains your personal information in accordance with our internal recordkeeping policies and as permitted or required by applicable law. We may also keep your information to fulfill legal obligations, resolve disputes, and enforce our terms and agreements.
If you wish to update your personal details or request removal of your information from our systems, you can do so at any time by contacting us at support@knightlyrx.com.
[Insert Business Address Here]
Notice to International Users
If you are accessing the KnightlyRx website from outside the United States, please note that any personal information you provide may be transferred to, stored in, and processed within the United States.
Data protection laws in the United States may differ from those in your home country, and some governmental authorities may not consider U.S. privacy safeguards to be equivalent to those required under laws in other jurisdictions.
By using the website, you consent to the transfer and processing of your information in the United States as described in this Privacy Policy.
Updates to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, services, or applicable laws. When changes are made, we will publish the revised version on our website and update the “Last Updated” date at the top of the page.
We encourage you to review the Privacy Policy periodically to stay informed about how we protect your information. By continuing to use the website after any updates are posted, you acknowledge and accept the revised terms.
Contact Us
If you have any questions, concerns, or requests related to this Privacy Policy, you can reach us in the following ways:
- Email: support@knightlyrx.com
- Phone: XXX-XXX-XXXX (toll-free)
- Mailing Address:
[Insert Business Address Here]
We’re here to help with any questions regarding your privacy and how your information is handled.
